Franchisee Names: Suzanne Caffey and Nancy Montgomery
Franchise Location: 1581 Colorado Blvd., Eagle Rock, CA, 90041
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Q: Before Franchising, what were you involved with?
A: Sisters, Nancy and Susan grew-up in the San Fernandino Valley and were both involved in different fields prior to joining on to the Cardio Barre Franchise. Nancy was an art manager for an advertising agency for over 13 years and then moved on to opening her own furniture company. Suzanne is a legal secretary and is still doing this while being a small business owner as well.
Q: How did you learn about the brand?
A: Suzanne started working out and taking Richard Giorla, founder and CEO, class when it first opened in 2001. Suzanne immediately fell in love with going and taking the Cardio Barre class that she started dragging her sister, Nancy along as well. Around 2007, Nancy and Suzanne sadly lost their father. The two remembered how he had always dreamt of owning a family business. They saw the great business opportunity right in front of them, cardio Barre, and decided that with their father’s inheritance they would fulfill his dream of opening a small family business. Cardio Barre of Eagle Rock opened in December of 2008.
Q: Why was this brand the right fit for you?
A: “We felt empowered as women in the Cardio Barre class and knew that this brand could also be an empowering business opportunity as well. Cardio Barre is so unique and so motivating, and that translates perfectly to us as business owners as well.”
Q: How do you see the brand connecting with your local community?
A: “The Eagle Rock community is a very up-in-coming area. It is getting very trendy and Cardio Barre is going to be a great addition to both the culture and the economic development here.”
Q: What are your future goals? Development plans?
A: Suzanne and Nancy have the same vision and dreams for the Cardio Barre brand as created by Richard Giorla and plan to continue the development of Cardio Barre throughout the region.
Monday, November 29, 2010
Monday, November 22, 2010
Franchise Profile: Denise Cohen
Franchisee Name: Denise Cohen
Franchise Location: Cardio Barre - Hollywood; 6464 Sunset Blvd., Suite 150; Hollywood, CA 90028
Something Interesting About Denise Cohen’s Story…
Denise has always led a very active life. As a child, she ice skated, rode horses, swam, played basketball and ran track. When she grew older, she continued her healthy lifestyle, regularly going to the gym despite working a full time job. Denise said she loves not only the physical benefits from workouts, but the state of mind a healthy body promotes. Much of her confidence in Cardio Barre comes from the fact that in all her years of going to the gym she has never experienced a workout as thorough and successful as what Richard Giorla has created at Cardio Barre. In fact, she’s so confident that she has signed on as a franchisee of the business.
What Denise Cohen Did Before Cardio Barre…
Denise worked for an airline for seven years before entering corporate America. After 10 years working for Qwest, she decided it was time for a change of pace and went to interior design school. For the next 16 years she owned her own design company in Denver. Now, fueled by her passion for working out, Denise is becoming a Cardio Barre franchisee.
How Denise Cohen Specifically Found Out About Cardio Barre…
Denise has had a lifelong passion for exercise. When a friend in L.A. introduced her to the Cardio Barre program, she was skeptical at first, but just a few minutes into the class she realized what an amazing workout Cardio Barre offers and was soon hooked, even bringing her husband, Warren, along. After meeting the Cardio Barre founder, Giorla, Denise decide opening her own Cardio Barre location would be an interesting and fun endeavor, and decided to take the challenge.
Why Denise Cohen Became and Loves Being a Cardio Barre Franchisee…
Denise is so confident about Cardio Barre because she believes in the product; a low-impact, high-intensity workout that has developed a cult following because of the success participants experience. Denise even said that, unlike so many other workout programs, she never feels like she’s dragging herself to the gym, even after working out at Cardio Barre for three years. Denise isn’t alone in her love of Cardio Barre. She said ever since plans for her Hollywood location became known she has received emails every day asking for more information about the franchise and her location.
Franchise Location: Cardio Barre - Hollywood; 6464 Sunset Blvd., Suite 150; Hollywood, CA 90028
Something Interesting About Denise Cohen’s Story…
Denise has always led a very active life. As a child, she ice skated, rode horses, swam, played basketball and ran track. When she grew older, she continued her healthy lifestyle, regularly going to the gym despite working a full time job. Denise said she loves not only the physical benefits from workouts, but the state of mind a healthy body promotes. Much of her confidence in Cardio Barre comes from the fact that in all her years of going to the gym she has never experienced a workout as thorough and successful as what Richard Giorla has created at Cardio Barre. In fact, she’s so confident that she has signed on as a franchisee of the business.
What Denise Cohen Did Before Cardio Barre…
Denise worked for an airline for seven years before entering corporate America. After 10 years working for Qwest, she decided it was time for a change of pace and went to interior design school. For the next 16 years she owned her own design company in Denver. Now, fueled by her passion for working out, Denise is becoming a Cardio Barre franchisee.
How Denise Cohen Specifically Found Out About Cardio Barre…
Denise has had a lifelong passion for exercise. When a friend in L.A. introduced her to the Cardio Barre program, she was skeptical at first, but just a few minutes into the class she realized what an amazing workout Cardio Barre offers and was soon hooked, even bringing her husband, Warren, along. After meeting the Cardio Barre founder, Giorla, Denise decide opening her own Cardio Barre location would be an interesting and fun endeavor, and decided to take the challenge.
Why Denise Cohen Became and Loves Being a Cardio Barre Franchisee…
Denise is so confident about Cardio Barre because she believes in the product; a low-impact, high-intensity workout that has developed a cult following because of the success participants experience. Denise even said that, unlike so many other workout programs, she never feels like she’s dragging herself to the gym, even after working out at Cardio Barre for three years. Denise isn’t alone in her love of Cardio Barre. She said ever since plans for her Hollywood location became known she has received emails every day asking for more information about the franchise and her location.
Monday, November 15, 2010
Cardio Barre targeting Birmingham
Cardio Barre was recently featured by Birmingham Business Journal in an article entitled “Cardio Barre Targeting Birmingham.” The article profiles an ideal franchise candidate and also names other cities for development. Check out a portion of the story below or read the full article here.
Cardio Barre targeting Birmingham
A West Coast fitness craze is looking to land in Birmingham.
Richard Giorla, owner of Cardio Barre, said he’s targeting the Birmingham area and looking for local operators to open several exercise studios here.
The recently launched franchise has sold out in Los Angeles, its home base, and negotiations are ongoing with franchisees to open locations in several cities across the country, including Chicago and Las Vegas, said Giorla.
The ideal operator would be someone passionate about dance and fitness and wants to run the business hands-on. He didn’t specify the exact number of locations the Birmingham market could hold. (Read More)
Cardio Barre targeting Birmingham
A West Coast fitness craze is looking to land in Birmingham.Richard Giorla, owner of Cardio Barre, said he’s targeting the Birmingham area and looking for local operators to open several exercise studios here.
The recently launched franchise has sold out in Los Angeles, its home base, and negotiations are ongoing with franchisees to open locations in several cities across the country, including Chicago and Las Vegas, said Giorla.
The ideal operator would be someone passionate about dance and fitness and wants to run the business hands-on. He didn’t specify the exact number of locations the Birmingham market could hold. (Read More)
Monday, November 8, 2010
Cardio Barre looks to expand into Houston market
Cardio Barre was recently featured in the Houston Business Journal, where Richard Giorla discussed the Cardio Barre franchise and its expansion plans to Houston. Check out a portion of the story below or read the full article here.
Hollywood's Cardio Barre pumps up move into Houston
The company behind the latest Hollywood workout craze figures Houstonians are looking for another way to slim down while it rolls out a national expansion.
Cardio Barre, which offers, high-energy, no-impact exercise classes that combines dance moves using a ballet barre and light weights, is planning to open three locations in the area within the next three years.
Celebrities such as the cast of the popular “Glee” television show and actresses Amanda Bynes, Dakota Fanning, Ashlee Simpson, Samantha Harris — not to mention the Pussy Cat Dolls dance group — rave about the “addictive” workout in entertainment magazines. (Read more)
Hollywood's Cardio Barre pumps up move into Houston
The company behind the latest Hollywood workout craze figures Houstonians are looking for another way to slim down while it rolls out a national expansion.Cardio Barre, which offers, high-energy, no-impact exercise classes that combines dance moves using a ballet barre and light weights, is planning to open three locations in the area within the next three years.
Celebrities such as the cast of the popular “Glee” television show and actresses Amanda Bynes, Dakota Fanning, Ashlee Simpson, Samantha Harris — not to mention the Pussy Cat Dolls dance group — rave about the “addictive” workout in entertainment magazines. (Read more)
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